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Sales Performance Turnaround

We’ve been their tech partner for over 10 years, streamlining field and admin operations through automation.

Client Profile

A leading Indian pharmaceutical company known for its innovation-driven R&D, Our Client is one of India’s fastest-growing pharmaceutical companies.

Business challenges

  • Lack of insight into underperforming zones
  • Slow-moving stock causing stockpile issues
  • No visibility on expired/damaged returns

The ecubix solutions

  • Geography-level degrowth & stockist performance dashboards
  • Implemented excess stock analysis
  • Introduced breakage and expiry analytics

Outcomes

  • Enabled timely corrective actions
  • Improved stock rotation and working capital efficiency
  • Reduced inventory loss and improved distributor trust

Impact delivered

  • Closed sales gap: 28% ➡️ 0.35%
  • Streamlined supply chain
  • Boosted transparency & profits
  • Aligned primary & secondary sales

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